{"id":3532,"date":"2026-01-08T11:00:45","date_gmt":"2026-01-08T16:00:45","guid":{"rendered":"https:\/\/dnarquitectura.co\/?p=3532"},"modified":"2026-01-08T11:00:50","modified_gmt":"2026-01-08T16:00:50","slug":"stand-para-beraca-coffee-house","status":"publish","type":"post","link":"https:\/\/dnarquitectura.co\/en\/proyectos\/stand-para-beraca-coffee-house\/","title":{"rendered":"Stand para Beraca coffee house"},"content":{"rendered":"

El Stand para Beraca coffee house es un proyecto comercial que busc\u00f3 un dilogo con la marca, el usuario y la experiencia del caf\u00e9 colombiano.<\/p>\n\n\n

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DISE\u00d1O STANDCOMERCIAL ISLA BERACA CAF\u00c97_007<\/div>
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DISE\u00d1O STANDCOMERCIAL ISLA BERACA CAF\u00c9_003<\/div>
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Project details<\/summary>\n

Location: <\/strong>Neiva\/Huila – Colombia<\/p>\n\n\n\n

Date:<\/strong> September 2024<\/p>\n\n\n\n

Area: <\/strong>9m2<\/sup> \/ 29.5ft2<\/sup><\/p>\n\n\n\n

Collab: <\/strong>Juan Pablo Pacheco<\/a> \/ Jaime Danilo Bulla \/ Juliana Montero \/ DNA Dise\u00f1o & Arquitectura<\/p>\n<\/details>\n\n\n\n

The main need<\/h2>\n\n\n\n

La marca Beraca coffee house es el emprendimiento de Julian y Jenny. Una joven pareja que busca ofrecer un caf\u00e9 de especialidad en islas de centros comerciales. El dise\u00f1o de marca proponia una experiencia sensorial para el usuario que resaltara un estado de tranquilidad. Quizas ese mismo sentimiento que nos inunda cuando recorremos el campo colombiano. Ese campo donde se produce el caf\u00e9.<\/p>\n\n\n\n

A partir de estas premisas iniciamos generando una extracci\u00f3n de elementos representativos del campo. Elementos como las sabanas colgadas afuera de las casas, las monta\u00f1as colombianas, lo rustico de la casa de campo.<\/p>\n\n\n\n

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Dise\u00f1o final propuesto<\/em><\/figcaption><\/figure>\n\n\n\n

Stand para Beraca coffee house dise\u00f1o<\/h2>\n\n\n\n

El proyecto de dise\u00f1o propuso una est\u00e9tica marcada los elementos que decidimos conceptualizar desde el campo colombiano. La vivienda de barheque y su textura rustica, fue plasmada en el cabado de las vitrinas. Donde mediante el microcemento lo interpretamos. <\/p>\n\n\n\n

La im\u00e1gen de la ropa colgada a las afuera de las casa del campo la re interpretamos a traves de este cieloraso textil que ondula con el viento. Y finalmente las monta\u00f1as del campo las interpretamos en dos elementos decorativos. Un fondo de monta\u00f1as en tonos caf\u00e9s en el espaldar del stand. Y otro banner <\/p>\n\n\n\n

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Cielorado textil + fondo con monta\u00f1as<\/em><\/figcaption><\/figure>\n\n\n\n

El modulo est\u00e1 elaborado mayormente por estructura met\u00e1lica, lo que permite un menor peso y un ensamble m\u00e1s limpios, al igual que una mayor durabilidad en el tiempo. En cuanto a vitrinas se elaboraron en estructura met\u00e1lica, melamina y los revestimientos exteriores en microcemento sobre eterboard. <\/p>\n\n\n\n

En este caso el modulo tuvo que llevarse desarmado y ensamblar en sitio. Este proceso tom\u00f3 3 d\u00edas de ensamblado en sitio. El resultado del proyecto fue un modulo muy versatil que cumpli\u00f3 las expectativas y necesidades del cliente, ajustandose a su presupuesto, necesidades y elementos de marca.<\/p>\n\n\n\n

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Stand en funcionamiento \/ centro comercial paseo villa del r\u00edo<\/em><\/figcaption><\/figure>\n\n\n\n
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Know other projects<\/a><\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"

El Stand para Beraca coffee house es un proyecto comercial que busc\u00f3 un dilogo con la marca, el usuario y la experiencia del caf\u00e9 colombiano.<\/p>","protected":false},"author":1,"featured_media":3416,"comment_status":"open","ping_status":"open","sticky":false,"template":"brizy-blank-template.php","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[4],"tags":[9,8,5,6,7],"class_list":["post-3532","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-proyectos","tag-bar","tag-comercial","tag-diseno","tag-diseno-interior","tag-interiorsmo"],"blocksy_meta":[],"yoast_head":"\nStand para Beraca coffee house - DNA Dise\u00f1o & Arquitectura<\/title>\n<meta name=\"description\" content=\"El Stand para Beraca coffee house es un proyecto comercial que busc\u00f3 un dilogo con la marca, el usuario y la experiencia del caf\u00e9 colombiano.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dnarquitectura.co\/en\/proyectos\/stand-para-beraca-coffee-house\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Stand para Beraca coffee house - 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